IR Blog

In this blog, we have consolidated 8 strategies of digital marketing for real estate agents and developers that could benefit a lot, if done correctly.

If you're a real estate agent, chances are you've heard of "local SEO for real estate" but may not be entirely sure what it is or how it can benefit your business. Local SEO is simply the process of optimizing your online presence to make it easier for potential customers in your local area to find you.

The landscape of how people find homes and buy homes has changed considerably since the internet became widely used. It was not long ago when potential homebuyers would look through the classifieds or rely on local real estate agents to find houses in their area. But now, people will often use the internet to find a new home based on a number of factors.